What’s so funny... this year I noticed a lot of “collections” in the market. I use “” because before I started taking on #VDay #DDay , florists just did... Valentine’s Day. 🤷🏽♀️ I’m happy to see the industry growing and evolving with simple concepts I’ve introduced to bring a little bit more organization to an already chaotic day and floral season. There’s a lot of thought process and organization that goes into designing and executing a collection... I’m just over here applauding the fact that these collections allowed fellow flower friends space and opportunity to up their game. •••
This year, I named the collection Waterfalls mainly because I’ve known 5 minutes into learning that I was pregnant, that I’d be in my 9th month on Valentine’s Day. So if I were going to actually DO VDAy DDay, I would have to create a collection that was 1) manageable and 2) easily executed by a team in my absence. So the lyrics, “don’t go chasing waterfalls, please stick to the rivers and the lakes that you’re used to” had new meaning. This collection was a tribute to the first girl group to demonstrate (to me) how marketable and profitable original style and genuine, colorful personality can be. I designed and styled an easy-going, original collection that was the epitome of #crazysexycool just like @officialtlc And by damn... once again... it sold out... and I hardly advertised!
Moral of this Story: Collect and organize your thoughts over time. Test the market. Invest and prepare to actualize your vision. Execute and watch God work!
••• #kvrh1984 #kandicehannacreative #flowergirlbahamas #floral #floraldesign #flowers #flowerarrangement #dontsweatthetechnique #getitgirl #atyourservice #flowerdelivery #flowersoftheday #flowerstagram #flora #bloom #blooms #nassaubahamas #thebahamas #bahamas #floraldesigner #florist #floristinnassau #floristinthebahamas #yachtcharter - 3 hours ago